ABOUT IDEAS ARE FREE

What People are Saying | Table of Contents | Excerpts

TABLE OF CONTENTS

Chapter One: This Idea Revolution

What's In An Idea?
How Ideas Drive A Culture of High Performance
The Need For Management Humility
Why Organizations Never Run Out Of Improvement Opportunities
How The Book Is Structured
Conclusion

Chapter Two: The Power of Small Ideas

Excellence Depends On Small Ideas
Small Ideas And Rapid Organizational Learning
Sustainable Competitive Advantage
How Small Ideas Lead To Big Ones
The True Currency of Managing Ideas
Key Points
Guerrilla Tactics

Chapter Three: The Pitfalls of Rewards

Some Inconvenient Evidence
Why Do People Step Forward With Ideas?
The Invisible Costs of Rewards
Reward Systems That Work
Key Points
Guerrilla Tactics

Chapter Four: Making Ideas Everyone's Job

"It's Not Your Job to Think"
Making Ideas Part of Employees' Work
Making Ideas Part of the Work of Supervisors
Making Ideas Part of the Work of Middle Managers
Making Ideas Part of the Work of Senior Leaders
Making Ideas Part of the Organization's Work
Key Points
Guerrilla Tactics

Chapter Five: Putting the Process in Place

Characteristic 1: Ideas Are Encouraged and Welcomed
Characteristic 2: Submitting Ideas Is Simple
Characteristic 3: Evaluation Is Quick and Effective
Characteristic 4: Feedback Is Timely, Constructive, and Informative
Characteristic 5: Implementation Is Rapid and Smooth
Characteristic 6: Ideas Are Reviewed for Additional Potential
Characteristic 7: People Are Recognized, and Success Is Celebrated
Characteristic 8: Idea Performance Is Measured, Reviewed, and Improved
Key Points
Guerrilla Tactics

Chapter Six: Focusing On What Matters Most

Choosing What to Focus On
Making Focus a Way of Life
Key Points
Guerrilla Tactics

Chapter Seven: Getting More and Better Ideas

How People Come Up With Ideas
Idea Activators
How to Broaden Employees' Perspectives
Improving Alertness to Problems and Opportunities
Key Points
Guerrilla Tactics

Chapter Eight: Liberation and Transformation

Ideas and Attitudes
Ideas and Respect, Trust, and Involvement
Ideas and Interpersonal Relations
How Ideas Counter Learned Helplessness
Ideas and A High-Performing Culture
Parting Thoughts
Key Points

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